He is behind the counter in a cafe. He’s working, but slowly. The boss mutters: too slowly. The door opens, in walks she. She’s wearing a raspberry colored beret. He falls instantly in love, goes home and writes Raspberry Beret. He is Prince. There we are. If you had walked in wearing Simple Red, today we would have a different song. With a different title. SIMPLE RED comes from luxury, from the desire to wear something precious, unique, and comfortable. Made entirely of Tasmania wool, it’s comfortable to wear and fluid in its movements; it’s unstructured and light, it has a modern fit: without lining, it’s as carefully curated in its details as a tailored shirt.

Most luxury accessories come without a story
Or let’s put it this way, there’s a story behind every accessory, but they’re not openly shared or celebrated. “Fashion is the second-most polluting industry in the world,” says designers Courtney Fasciano and Erin Ryder, co-founders of the newly-launched brand Cesta Collective. “We felt the industry as a whole needed to do better.


We were compelled to make a difference, specifically in the lives of women, and to create a brand that is part of the solution, rather, but they’re not openly shared or celebrated. “Fashion is the second-most polluting industry in the world,” says designers Courtney Fasciano and Erin Ryder, co-founders of the newly-launched brand Cesta Collective.